FAMILY FUN FROM VOLKSWAGEN

Published: 29/10/2010

Playing traditional family games during car journeys is still one of the favourite ways local children pass the time, despite the emergence of handheld computers and in-car DVD players.

According to the survey commissioned by Smith Knight Fay, Dane, Gilbert Lawton and Inchcape Volkswagen almost half of children play 'I spy' while on a family car journey, while over a third prefer to sleep the drive away.

The survey was carried out to mark the launch of Volkswagen's new MPVs; the new Touran and the New Sharan.

But the question parents dread, 'Are we nearly there yet?', shows no sign of disappearing, with half of all children asking it within 30 minutes of the journey starting.

"All parents know how difficult it is to keep children amused when they're in the car, but this survey shows local youngsters need many ways to occupy the time. A VW spokesman said.

"As a car retailer it's important we understand the needs of children when selling a family car.

"Our survey points out almost 40 per cent of families buy their new car together. As the family is so integral to our new MPVs we've even designed the test drive around them.”

Of course a family car journey wouldn't be complete without the odd disagreement between the children. Almost a third squabbled over where to sit while a fifth bickered about sharing sweets and snacks.

"While our new MPVs can't guarantee children will never disagree during car journeys, the new Touran's flexible seating system and the new Sharan's twin sliding rear doors will help to ensure any arguments are kept to a minimum.”

Every family taking a test drive in the new Touran or Sharan will be given a pack containing a Hi-Life family dining card worth £69.95, which gives annual membership on 2 for 1 at a wide choice of restaurants across the country, a prize draw form to win a dream family holiday of a lifetime to one of five inspiring destinations, plus games to keep the kids entertained on the journey.

New Touran and New Sharan are available in the latest range of efficient petrol and diesel engines.

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